395 lines
16 KiB
HTML
395 lines
16 KiB
HTML
<!DOCTYPE html>
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<html lang="en">
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<head>
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<meta charset="UTF-8">
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<meta name="viewport" content="width=device-width,initial-scale=1.0">
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<title>Career Arc · Anthony Martin</title>
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<style>
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*{margin:0;padding:0;box-sizing:border-box}
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:root{
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--bg:#0a0a0a;
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--surface:#111;
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--border:rgba(255,255,255,0.06);
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--text:#c8c8c8;
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--text-b:#e8e8e8;
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--text-m:#777;
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--text-dim:#555;
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--green:#1a472a;
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--green-l:#2d7a47;
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--gold:#d4a843;
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--cream:#f5f0e8;
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--radius:6px;
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}
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body{
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font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;
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background:var(--bg);
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color:var(--text);
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line-height:1.6;
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-webkit-font-smoothing:antialiased;
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}
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::selection{background:rgba(212,168,67,0.2);color:var(--cream)}
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a{color:var(--green-l);text-decoration:none}
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a:hover{color:var(--gold)}
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/* Container */
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.container{max-width:720px;margin:0 auto;padding:3rem 1.5rem 4rem}
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/* Hero */
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.hero{margin-bottom:3rem}
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.hero h1{font-size:2rem;font-weight:700;color:var(--text-b);letter-spacing:-0.02em;margin-bottom:0.3rem}
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.hero p{font-size:0.9rem;color:var(--text-m);line-height:1.5}
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/* Section heading */
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.section-heading{
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font-size:0.7rem;
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font-weight:600;
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color:var(--gold);
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text-transform:uppercase;
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letter-spacing:0.1em;
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margin-bottom:1.25rem;
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padding-top:2rem;
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}
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.section-heading:first-of-type{padding-top:0}
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/* Role card */
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.role-card{
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margin-bottom:1.5rem;
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opacity:0;
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animation:fadeIn 0.5s ease both;
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}
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.role-card:nth-child(1){animation-delay:0.05s}
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.role-card:nth-child(5){animation-delay:0.25s}
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.role-card:nth-child(6){animation-delay:0.3s}
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.role-header{
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display:flex;
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justify-content:space-between;
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align-items:baseline;
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flex-wrap:wrap;
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gap:0.3rem;
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margin-bottom:0.15rem;
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}
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.role-title{font-size:1rem;font-weight:600;color:var(--text-b)}
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.role-date{font-size:0.78rem;color:var(--text-dim);white-space:nowrap}
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.role-company{font-size:0.85rem;color:var(--green-l);font-weight:500;margin-bottom:0.5rem}
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.role-summary{font-size:0.82rem;color:var(--text);line-height:1.6;margin-bottom:0.5rem}
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/* Expand toggle */
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.expand-btn{
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font-size:0.72rem;color:var(--text-dim);cursor:pointer;
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transition:color 0.2s;
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.expand-btn:hover{color:var(--gold)}
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.expand-btn .arrow{display:inline-block;font-size:0.55rem;transition:transform 0.2s}
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.expand-btn.open .arrow{transform:rotate(180deg)}
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.details{
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.details.open{max-height:2000px;opacity:1}
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.details ul{list-style:none;padding:0.6rem 0 0}
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.details ul li{
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padding:0.25rem 0;font-size:0.78rem;color:var(--text);line-height:1.55;
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padding-left:1rem;position:relative;
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.details ul li::before{content:'→';position:absolute;left:0;color:var(--gold);font-size:0.7rem}
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.details .tags{
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display:flex;flex-wrap:wrap;gap:0.3rem;padding-top:0.6rem;margin-top:0.6rem;
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border-top:1px solid var(--border);
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}
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.details .tags span{
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background:rgba(26,71,42,0.15);color:var(--text-m);
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font-size:0.65rem;padding:0.15rem 0.5rem;border-radius:3px;
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}
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/* Education */
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.edu-grid{display:grid;grid-template-columns:1fr 1fr;gap:1rem}
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.edu-card{
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background:var(--surface);border:1px solid var(--border);border-radius:var(--radius);
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padding:1rem 1.1rem;opacity:0;animation:fadeIn 0.5s ease 0.35s both;
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}
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.edu-card h3{font-size:0.85rem;font-weight:600;color:var(--text-b);margin-bottom:0.1rem}
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.edu-card .detail{font-size:0.75rem;color:var(--text-m);margin-bottom:0.1rem}
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.edu-card .year{font-size:0.65rem;color:var(--green-l)}
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/* Skills section */
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.skills-grid{display:flex;flex-wrap:wrap;gap:0.4rem}
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.skill-tag{
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background:var(--surface);border:1px solid var(--border);border-radius:100px;
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padding:0.3rem 0.9rem;font-size:0.72rem;color:var(--text);
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opacity:0;animation:fadeIn 0.4s ease both;
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}
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.skill-tag:nth-child(1){animation-delay:0.05s}
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.skill-tag:nth-child(2){animation-delay:0.08s}
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.skill-tag:nth-child(3){animation-delay:0.11s}
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.skill-tag:nth-child(4){animation-delay:0.14s}
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.skill-tag:nth-child(5){animation-delay:0.17s}
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.skill-tag:nth-child(6){animation-delay:0.2s}
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.skill-tag:nth-child(7){animation-delay:0.23s}
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.skill-tag:nth-child(8){animation-delay:0.26s}
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.skill-tag:nth-child(9){animation-delay:0.29s}
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.skill-tag:nth-child(10){animation-delay:0.32s}
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.skill-tag:hover{border-color:rgba(212,168,67,0.3);color:var(--cream)}
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/* Present banner */
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.present-banner{
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background:var(--surface);border:1px solid var(--border);border-radius:var(--radius);
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padding:1.2rem 1.3rem;margin-bottom:2rem;position:relative;overflow:hidden;
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}
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.present-banner::before{
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content:'';position:absolute;top:0;left:0;right:0;height:1px;
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background:linear-gradient(90deg,transparent,var(--gold),transparent);
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}
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.present-banner .label{
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font-size:0.6rem;text-transform:uppercase;letter-spacing:0.12em;color:var(--gold);font-weight:600;margin-bottom:0.3rem;
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}
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.present-banner .label .dot{
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display:inline-block;width:6px;height:6px;background:var(--gold);border-radius:50%;
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margin-right:0.35rem;vertical-align:middle;animation:pulse 2s ease-in-out infinite;
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}
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.present-banner h2{font-size:1.05rem;font-weight:600;color:var(--text-b);margin-bottom:0.2rem}
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.present-banner p{font-size:0.8rem;color:var(--text);line-height:1.55}
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/* Footer */
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.footer{text-align:center;padding:2rem 0 0;color:var(--text-dim);font-size:0.7rem}
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/* Animations */
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@keyframes fadeIn{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:translateY(0)}}
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@keyframes pulse{0%,100%{opacity:1}50%{opacity:0.35}}
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/* Reduced motion */
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@media(prefers-reduced-motion:reduce){
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*,*::before,*::after{animation-duration:0.01ms!important;transition-duration:0.01ms!important}
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.role-card,.skill-tag,.edu-card{opacity:1!important;transform:none!important}
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}
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/* Mobile */
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@media(max-width:550px){
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.container{padding:2rem 1rem 3rem}
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.edu-grid{grid-template-columns:1fr}
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.role-header{flex-direction:column;align-items:flex-start}
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}
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</style>
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</head>
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<body>
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<div class="container">
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<!-- Hero -->
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<div class="hero">
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<h1>Career Arc</h1>
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<p>Marketing & communications professional · Energy transition · Perth, WA</p>
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<p style="margin-top:0.2rem;font-size:0.82rem;color:var(--text-dim)">15+ years across 3 companies · 6 roles</p>
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</div>
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<!-- Present -->
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<div class="present-banner">
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<div class="label"><span class="dot"></span>Present</div>
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<h2>Open to Opportunities</h2>
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<p>Recently finished a Marketing Advisor role at Pacific Energy. Actively exploring corporate marketing, communications and digital strategy roles in Perth and across WA.</p>
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</div>
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<h2 class="section-heading">Career Progression</h2>
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<!-- 1. Pacific Energy -->
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<div class="role-card">
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<div class="role-header">
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<span class="role-title">Marketing Advisor</span>
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<span class="role-date">Jun 2025 – Jul 2026</span>
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</div>
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<div class="role-company">Pacific Energy · Kewdale, Perth WA</div>
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<div class="role-summary">Corporate marketing, digital content, technical communications, major events and marketing AI strategy.</div>
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<button class="expand-btn" onclick="toggleDetails(this)"><span class="arrow">▾</span> <span class="lb">Show achievements</span></button>
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<div class="details">
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<ul>
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<li>Developed and rolled out a social media strategy and capability content series across LinkedIn and corporate channels</li>
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<li>Defined Pacific Energy's marketing AI strategy and identified practical applications across content, digital workflows and operations</li>
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<li>Led marketing collaboration on the corporate website, named Science and Sustainability Website of the Year at the 2026 Australian Web Awards</li>
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<li>End-to-end marketing delivery for Australian Clean Energy Summit and Pilbara Summit — sponsorship activation, creative, content, logistics</li>
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<li>Translated complex project information into executive comms covering battery storage, remote power, hybrid systems</li>
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<li>Maintained brand voice and visual standards across digital, print, signage, social and event channels</li>
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</ul>
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<div class="tags">
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<span>B2B Marketing</span><span>AI Strategy</span><span>Web Awards</span><span>Event Management</span><span>Corporate Comms</span>
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</div>
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</div>
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</div>
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<!-- 2. Horizon Power -->
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<div class="role-card">
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<div class="role-header">
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<span class="role-title">Marketing Specialist</span>
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<span class="role-date">2019 – Sep 2024</span>
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</div>
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<div class="role-company">Horizon Power · Perth, WA</div>
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<div class="role-summary">Integrated marketing, regulated communications, customer engagement and energy transition programs.</div>
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<button class="expand-btn" onclick="toggleDetails(this)"><span class="arrow">▾</span> <span class="lb">Show achievements</span></button>
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<div class="details">
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<ul>
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<li>Led integrated marketing and customer communication campaigns across digital, social, email, direct mail, television, print and community channels</li>
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<li>Managed annual marketing budgets exceeding $2 million, using research and audience segmentation to prioritise investment</li>
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<li>Led marketing for the WA EV Network — the state's electric vehicle charging infrastructure rollout</li>
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<li>Supported launch of Smart Connect Solar and other distributed energy initiatives</li>
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<li>Directed compliance-critical communications for government price changes, energy concessions and cost-of-living initiatives</li>
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<li>Created the Bright Horizons STEM program, providing solar-powered education kits to remote schools</li>
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</ul>
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<div class="tags">
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<span>Integrated Campaigns</span><span>$2M+ Budget</span><span>WA EV Network</span><span>Energy Transition</span><span>Regulatory Comms</span>
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</div>
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</div>
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</div>
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<!-- 3. Synergy: Energy Solutions Marketing Specialist -->
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<div class="role-card">
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<div class="role-header">
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<span class="role-title">Energy Solutions Marketing Specialist</span>
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<span class="role-date">2015 – 2018</span>
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</div>
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<div class="role-company">Synergy · Perth, WA</div>
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<div class="role-summary">Commercial growth and customer experience across renewable energy products, digital channels and agency management.</div>
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<button class="expand-btn" onclick="toggleDetails(this)"><span class="arrow">▾</span> <span class="lb">Show achievements</span></button>
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<div class="details">
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<ul>
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<li>Led development of the SolarReturn proposition from research through launch, contributing to a 40% sales increase in year one</li>
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<li>Managed three-plus creative, digital and media agencies, improving conversion rates by 35% through iterative optimisation</li>
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<li>Mapped the end-to-end solar customer journey, reducing inquiry-to-sale timeframes by 20%</li>
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<li>Converted renewable energy policy, rebates and feed-in tariffs into accessible customer communications across TV, radio, outdoor, social, email and SMS</li>
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</ul>
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<div class="tags">
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<span>Product Launch</span><span>SolarReturn</span><span>Agency Management</span><span>Conversion Optimisation</span>
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</div>
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</div>
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</div>
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<!-- 4. Synergy: Business Segment Coordinator -->
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<div class="role-card">
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<div class="role-header">
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<span class="role-title">Business Segment Coordinator</span>
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<span class="role-date">2014 – 2015</span>
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</div>
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<div class="role-company">Synergy · Perth, WA</div>
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<div class="role-summary">Financial and portfolio management, enterprise communications and cross-functional coordination.</div>
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<button class="expand-btn" onclick="toggleDetails(this)"><span class="arrow">▾</span> <span class="lb">Show achievements</span></button>
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<div class="details">
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<ul>
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<li>Managed Synergy's streetlighting portfolio and resolved $1.3 million in billing discrepancies through detailed contract and process reviews</li>
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<li>Introduced stronger reconciliation controls and led cross-functional input into the Annual Review of Products and Pricing</li>
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<li>Developed a company-wide communications framework across email, SMS and print for 1M+ customers</li>
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</ul>
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<div class="tags">
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<span>Financial Management</span><span>Billing Resolution</span><span>Enterprise Comms</span>
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</div>
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</div>
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</div>
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<!-- 5. Synergy: Assistant Product Manager -->
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<div class="role-card">
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<div class="role-header">
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<span class="role-title">Assistant Product Manager, Industrial & Commercial</span>
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<span class="role-date">2012 – 2014</span>
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</div>
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<div class="role-company">Synergy · Perth, WA</div>
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<div class="role-summary">Product and sales development for commercial renewable energy products, digital sales platforms and training.</div>
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<button class="expand-btn" onclick="toggleDetails(this)"><span class="arrow">▾</span> <span class="lb">Show achievements</span></button>
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<div class="details">
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<ul>
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<li>Developed and launched the Synergy Sellback Program, enabling commercial customers to receive value from exported renewable energy</li>
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<li>Created an online sales platform with pricing calculators and training material</li>
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<li>Supported sales performance 150% above target through platform and training initiatives</li>
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</ul>
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<div class="tags">
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<span>Product Development</span><span>Sellback Program</span><span>Digital Platform</span><span>Sales Enablement</span>
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</div>
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</div>
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</div>
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<!-- 6. Synergy: Billing Officer -->
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<div class="role-card">
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<div class="role-header">
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<span class="role-title">Billing Officer</span>
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<span class="role-date">2010 – 2012</span>
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</div>
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<div class="role-company">Synergy · Perth, WA</div>
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<div class="role-summary">Customer billing, enquiry management, dispute resolution and data accuracy in a regulated energy retail environment.</div>
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<button class="expand-btn" onclick="toggleDetails(this)"><span class="arrow">▾</span> <span class="lb">Show achievements</span></button>
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<div class="details">
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<ul>
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<li>Managed billing enquiries, account corrections and dispute resolution for residential and small business customers</li>
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<li>Ensured data accuracy and compliance in a regulated energy retail environment</li>
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</ul>
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<div class="tags">
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<span>Customer Service</span><span>Billing Operations</span><span>Dispute Resolution</span>
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</div>
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</div>
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</div>
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<h2 class="section-heading">Education</h2>
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<div class="edu-grid">
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<div class="edu-card">
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<h3>University of Western Australia</h3>
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<div class="detail">Bachelor of Commerce — Marketing & Management</div>
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<div class="year">2005 – 2010</div>
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</div>
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<div class="edu-card">
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<h3>University of Western Australia</h3>
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<div class="detail">Bachelor of Arts — History & Politics</div>
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<div class="year">2005 – 2010</div>
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</div>
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</div>
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<h2 class="section-heading">Professional Development</h2>
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<div class="skills-grid">
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<span class="skill-tag">IAP2 Essentials of Engagement (2023)</span>
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<span class="skill-tag">AIM Time Management (2024)</span>
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<span class="skill-tag">AI in Marketing — RMIT (2019)</span>
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<span class="skill-tag">ADMA WFH Marketing Masterclass (2020)</span>
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</div>
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<h2 class="section-heading">Core Capabilities</h2>
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<div class="skills-grid">
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<span class="skill-tag">Marketing Strategy</span>
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<span class="skill-tag">Integrated Campaigns</span>
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<span class="skill-tag">Corporate Communications</span>
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<span class="skill-tag">Digital & AI Marketing</span>
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<span class="skill-tag">Brand Management</span>
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<span class="skill-tag">Stakeholder Engagement</span>
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<span class="skill-tag">Event Management</span>
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<span class="skill-tag">Budget Management</span>
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<span class="skill-tag">Social Media Strategy</span>
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<span class="skill-tag">Energy Transition</span>
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</div>
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<div class="footer">
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<p>Anthony Martin · <a href="https://anthony.martinwa.org" target="_blank">anthony.martinwa.org</a></p>
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<p style="margin-top:0.3rem;color:var(--text-dim)">Built by the Rhino in the Green Jacket · Jul 2026</p>
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</div>
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</div>
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<script>
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function toggleDetails(btn){
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</body>
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</html>
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